The annual Commercial Vehicle Show at Birmingham’s NEC is a big event. Many brands use this show to reveal their latest vans, which is why Ford the UK’s Commercial Vehicle leaders, wanted to showcase their latest big-budget advertising campaign.
NEC contacted Base Structures and asked us to remove two existing banners from the vehicle entry doors on Halls 1 & 5 either side of the main entrance and replace them with two of Ford’s new striking fabric advertisement pieces.
We manufactured and installed the 15 metres by 10 metres advertisement banners which have nestled in perfectly within our 3D fabric facades, a previous project commissioned last year.